Issue 008
July 2026
The 5-minute weekly review that keeps campaigns profitable
The exact template our team uses to review every account every Monday. No fluff, no PowerPoint, just five questions.
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Growth notes, once a month.
One email a month with the plays we are using with clients. Written by the operator who ran the campaign, not a copywriter.
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Issue 007
June 2026
Why we killed our monthly reports and moved to a live dashboard
The unexpected side effects of replacing 20-page monthly decks with a single dashboard clients could open any time.
Issue 006
May 2026
What actually moved organic traffic in Q1 2026
The three technical fixes, the two content bets, and the one link programme that drove the biggest wins across our portfolio last quarter.
Issue 005
April 2026
The blended CAC playbook we hand every new client
How we teach non-marketers to think in blended CAC and MER, and why finance-language marketing wins buy-in fast.
Issue 004
March 2026
A creative testing cadence that survived scaling to AED 500k/mo
The exact weekly briefing template, the shot list format, and the reporting cadence we use across every paid client.
Issue 003
February 2026
Local SEO for multi-location businesses in 2026
The GBP workflow, the citation cleanup, and the review generation flow that took a 14-clinic group from invisible to top 3 in every Emirate.
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