Get cited by ChatGPT, Google AI Overviews, Perplexity, and Gemini.
Answer Engine Optimization for brands that want to show up when buyers ask AI a question. Structured content, entity strategy, and schema tuned for how large language models actually cite sources. Test any query yourself with our free AI Overview Checker at /tools/ai-overview-checker.
What we do
AEO is the new front page of the internet.
Buyers increasingly ask ChatGPT, Google AI Overviews, Perplexity, and Gemini before they open a browser tab. If those engines do not cite you, you are invisible in the top of the funnel that used to belong to organic search. AEO is a distinct discipline from SEO: structured direct-answer content, entity SEO, schema at scale, and content patterns tuned to how LLMs extract and cite sources. Use our free AI Overview Checker tool to see whether any target query is likely to trigger an AI Overview and which factors push the likelihood up or down.
- AI Overview citation optimisation
- ChatGPT & Perplexity source strategy
- Entity SEO & Knowledge Graph work
- Structured direct-answer content design
- Schema markup at scale
- AEO citation rate reporting
Offerings
What’s included in the engagement
A senior pod ships work weekly. Here’s what that looks like in practice.
01
AEO Content Audit
Query-by-query AI Overview and Perplexity citation audit of your top 50 informational URLs, mapped against competitor citation rates.
02
Direct-Answer Content Structure
Rewrite priority pages to featured-snippet plus direct-answer H2 structure that LLMs preferentially extract as source citations.
03
Entity SEO & Knowledge Graph
Establish and strengthen your brand entity, expert authors, products, and locations in Google Knowledge Graph and Wikidata.
04
Schema Markup at Scale
Organization, Person, Product, FAQ, HowTo, Article, and domain-specific schema deployed cleanly across the site.
05
ChatGPT & Perplexity Optimisation
Source strategy for the top LLM-driven engines, including web-crawling accessibility, cited-source patterns, and prompt-context testing.
06
AEO Reporting & Tracking
Monthly AI Overview citation rate tracking, Perplexity source-appearance rate, and ChatGPT web-cite tracking against target query sets.
Proof
Case studies with this service
Financial Services
GCC Financial Services Group
Zero AI Overview citations to 34 percent citation rate on 120 target queries in six months.
34%
AI Overview citation rate
41%
Perplexity source appearance
Automotive & Yacht Rentals
Elite Rentals Dubai
From a static one-pager to a multi-vertical growth engine in six months.
+312%
Organic traffic
5.2x
Paid blended ROAS
Health & Fitness
Meridian Fitness
A single-location gym became a multi-location leader in local search.
+284%
Maps calls per month
+215%
Trial class bookings
Industries we specialise in
Answer Engine Optimization (AEO) for these sectors
See the industry-specific playbook, case studies, and typical results.
Real Estate
Growth for developers, brokerages, and property portals.
E-Commerce & D2C
Growth for Shopify stores, D2C brands, and modern retailers.
Rentals
Growth for yacht, car, luxury car, and vacation rental businesses in the UAE.
Hospitality
Growth for hotels, boutique venues, and premium hospitality concepts across the UAE.
FAQs
Answer Engine Optimization (AEO), answered
What is Answer Engine Optimization (AEO)?+
AEO is the discipline of optimising content so answer engines (Google AI Overviews, ChatGPT web browsing, Perplexity, Gemini) cite you as a source. It overlaps with SEO on structural fundamentals but diverges on content patterns, schema depth, entity strategy, and measurement.
How is AEO different from SEO?+
SEO targets Google organic rankings for a click. AEO targets citation by answer engines, which increasingly answer the query directly and drive a mix of clicks plus brand awareness. Both matter; both compound; and structural fundamentals overlap. AEO adds entity strategy, direct-answer content structure, and citation-rate measurement that traditional SEO does not.
Can you measure AI Overview citation rate?+
Yes. We combine manual query sampling (20 to 50 target queries monthly), emerging AI citation tracking tools, and Perplexity source-appearance analysis. Baseline is measured in the first 30 days; monthly delta reporting starts month 2.
Do we need AEO if our SEO is strong?+
Yes. Strong SEO is necessary but not sufficient for AEO citation. AI Overviews often cite pages that rank on page 2 or 3 of organic if the content structure is direct-answer optimised. Conversely, page-1 rankings without direct-answer structure often get bypassed for citations.
Which industries benefit most from AEO?+
YMYL categories (healthcare, financial services, legal, education) benefit disproportionately because AI Overviews trigger heavily on informational queries in those categories. E-commerce, B2B SaaS, and professional services also see meaningful AEO lift.
How long until AEO investment pays back?+
AI Overview citation rate typically starts moving in 30 to 60 days on rewritten pages. Full compounding across a content library takes 6 to 12 months, similar to SEO compounding cycles.
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