Digi Soft Rank
Facebook Marketing

Meta ads and page strategy that scale.

Full-funnel Facebook and Instagram advertising for e-com, lead gen, and enterprise brands.

4.9/5250+ brands served

What we do

Meta ads managed by senior operators.

From account structure to creative testing to server-side tracking, we run Meta ads the way the platform actually rewards in 2025.

  • Advantage+ campaigns
  • CAPI & server-side tracking
  • Weekly creative testing
  • Full-funnel structure
  • CBO / ABO strategy
  • Retention & LTV campaigns

Offerings

What’s included in the engagement

A senior pod ships work weekly. Here’s what that looks like in practice.

01

Account Audit & Rebuild

Rebuild your Meta account for consolidation, learning phase, and Advantage+.

02

Creative Strategy

Weekly UGC, static, and motion creative, briefed, produced, and tested.

03

CAPI Setup

Server-side conversion API implementation for accurate attribution.

04

Retention Campaigns

Post-purchase, cross-sell, and win-back campaigns that lift LTV.

05

Landing Page CRO

Post-click experience tuned for Meta traffic patterns.

06

Weekly Reporting

Live dashboards + weekly written recap with decisions.

FAQs

Facebook Marketing, answered

Should we run Meta ads through Advantage+ or manual campaigns?+

Both, but for different jobs. Advantage+ Shopping and Advantage+ App campaigns win on scale for e-commerce. Manual campaigns still win for high-intent lead gen, retention, and geo-restricted verticals. We split the account into both.

Do we need the CAPI (server-side tracking)?+

Yes, especially post-iOS. Without CAPI, event match quality drops, learning phase drags on, and CPAs inflate. We ship CAPI in the first two weeks of every engagement.

What is a realistic monthly ad spend on Meta?+

For e-commerce, AED 25,000-plus per month per market is the floor where learning phase clears cleanly. Below that we recommend focusing spend on fewer campaigns rather than spreading thin.

Do you handle creative production or only media buying?+

Both. Every account gets a weekly creative brief-produce-test loop: statics, UGC, motion, and short-form video. Creative velocity is what actually moves ROAS in 2026.

Ready to grow with a senior team?

Free 30-minute strategy call. We audit your channels and share a plan you can act on.